Stvaranje doživljaja u kulturnom turizmu

undergraduate thesis

• Title (english): Creating experiences in cultural tourism
• Author: Anđela Strize
• Mentor: Ingeborg Matečić (mentor); MBZ: 321515
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Tourism); Zagreb
• Defense date and country: 2021-09-21, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Trade and Tourism

Abstract

Turizam je trenutno jedna od najvažnijih gospodarskih grana u svijetu koja sa sobom nosi brojne prednosti, ali i određene nedostatke. Kultura, s druge strane, predstavlja cjelokupno društveno nasljeđe određene skupine ljudi, a to nasljeđe se očituje kroz materijalne i nematerijalne vrijednosti koje stvaraju sliku o određenoj skupini. Dakle, svaki narod, svaka država, svaka osoba ima svoju jedinstvenu kulturnu koja ih prati tokom cijelog života. Turisti se, u želji da upoznaju kulturu određene skupine, odlučuju za putovanja diljem svijeta. Dakle, kultura je zbog naglih promjena u životnom stilu postala jedan od glavnih motiva turističkih putovanja. Upravo tako kultura utječe na turizam, te zbog toga dolazi do potrebe stvaranja doživljaja u kulturnom turizmu. Turistički doživljaj predstavlja osobni psihološki proces koji je za svakog pojedinca različit, a za cilj ima da svakom pojedincu pruži jedinstven i nezaboravan doživljaj koji će pamtiti. Naravno, postupak stvaranja doživljaja u kulturnom turizmu je zahtjevan i dugotrajan, te zahtjeva konstantnu kontrolu i nadzor, ali se nakraju isplati.

Abstract (english)

Tourism is currently one of the most important industries in the world, which brings with it numerous advantages, but also certain disadvantages. Culture, on the other hand, represents the entire social heritage of a particular group of people, and that heritage is manifested through tangible and intangible values ​​that create an image of a particular group. So, every nation, every state, every person has their own unique cultural that accompanies them throughout their lives. Tourists, wanting to get to know the culture of a certain group, decide to travel around the world. Thus, culture has become one of the main motives of tourist travel due to sudden changes in lifestyle. This is exactly how culture affects tourism, and that is why there is a need to create experiences in cultural tourism. The tourist experience is a personal psychological process that is different for each individual, and aims to provide each individual with a unique and unforgettable experience that they will remember. Of course, the process of creating an experience in cultural tourism is demanding and time-consuming, and requires constant control and supervision, but in the end it pays off.

• Keywords: Turizam; kultura; nasljeđe; putovanje; doživljaji; kulturni turizam
• Keywords (english): Tourism; culture; heritage; travel; expeiences; cultural tourism
• Language: croatian
• URN:NBN: urn:nbn:hr:148:905603
• Study programme: Title: Business Economics; Study programme type: professional; Study level: undergraduate; Academic / professional title: stručni/a prvostupnik/ prvostupnica ekonomije (stručni/a prvostupnik/ prvostupnica ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to students and staff of home institution
• Created on: 2021-09-21 14:31:31