Organizacijska struktura i procesi upravljanja kvalitetom u poduzeću Amadria park d.d

undergraduate thesis

• Title (croatian): Organizational structure and quality management processe in Amadria park d.d
• Author: Bruno Milković
• Mentor: Luka Buntić (mentor)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Trade and International Business); Zagreb
• Defense date and country: 2023-09-14, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Trade and Tourism

Abstract

Ovaj rad istražuje organizacijsku strukturu i procese upravljanja kvalitetom u poduzeću
Amadria Park d.d. Amadria Park d.d. je vodeća tvrtka u turističkom sektoru i njeguje visok
standard kvalitete svojih proizvoda i usluga. Cilj istraživanja je analizirati kako organizacijska
struktura tvrtke utječe na procese upravljanja kvalitetom i na konačnu kvalitetu proizvoda ili
usluga. U teorijskom okviru objašnjeni su ključni pojmovi kao što su organizacijska struktura i
upravljanje kvalitetom, s naglaskom na njihovu povezanost. Relevantna literatura i teorije
pružaju uvid u različite aspekte organizacijske strukture i procesa upravljanja kvalitetom te
njihovu važnost za postizanje visoke kvalitete. Metodologija istraživanja uključuje prikupljanje
podataka o organizacijskoj strukturi Amadria Park d.d. i procesima upravljanja kvalitetom kroz
intervjuiranje ključnih dionika unutar tvrtke, analizu internih dokumenata i istraživanje
relevantne literature. Analiza rezultata istraživanja otkriva važne veze između organizacijske
strukture i procesa upravljanja kvalitetom u Amadria Park d.d. Uspoređujući dobivene rezultate
s teorijom i praksom, raspravljamo o njihovoj implikaciji na postizanje visoke kvalitete
proizvoda ili usluga. Na temelju diskusije, iznesene su preporuke za poboljšanje organizacijske
strukture i procesa upravljanja kvalitetom u Amadria Park d.d. Ovi zaključci i preporuke
pružaju smjernice za tvrtku kako bi unaprijedila svoju kvalitetu i održala svoj ugled kao lider u
turističkom sektoru. Kroz ovo istraživanje, razumijevanje organizacijske strukture i procesa
upravljanja kvalitetom u Amadria Park d.d. bit će produbljeno, pružajući vrijedne uvide za
tvrtku i istraživače u području upravljanja kvalitetom u turizmu.

Abstract (english)

This paper explores the organizational structure and quality management processes in Amadria
Park d.d. Amadria Park d.d. is a leading company in the tourism sector that upholds high
standards of quality for its products and services. The aim of the research is to analyze how the
organizational structure of the company impacts the quality management processes and the
overall quality of its products or services. The theoretical framework explains key concepts
such as organizational structure and quality management, with an emphasis on their
interconnectedness. Relevant literature and theories provide insights into various aspects of
organizational structure and quality management processes and their importance in achieving
high quality. The research methodology involves data collection on the organizational structure
of Amadria Park d.d. and the quality management processes through interviews with key
stakeholders within the company, analysis of internal documents, and research of relevant
literature. The analysis of the research findings reveals significant relationships between the
organizational structure and quality management processes in Amadria Park d.d. By comparing
the obtained results with theory and practice, we discuss their implications for achieving high
quality products or services. Based on the discussion, recommendations are presented for
improving the organizational structure and quality management processes in Amadria Park d.d.
These conclusions and recommendations provide guidelines for the company to enhance its
quality and maintain its reputation as a leader in the tourism sector. Through this research, the
understanding of the organizational structure and quality management processes in Amadria
Park d.d. will be deepened, providing valuable insights for the company and researchers in the
field of quality management in tourism.

• Keywords: organizacijska struktura; procesi upravljanja kvalitetom; Amadria Park d.d.; turizam; kvaliteta; proizvodi; usluge; teorijski okvir; metodologija istraživanja; analiza rezultata; implikacije; preporuke; ugled; liderstvo; turistički sektor.
• Keywords (english): organizational structure; quality management processes; Amadria Park d.d.; tourism; quality; products; services; theoretical framework; research methodology; results analysis; implications; recommendations; reputation; leadership; tourism sector
• Language: croatian
• URN:NBN: urn:nbn:hr:148:655450
• Study programme: Title: Business Economics; specializations in: Trade Business Operations, Tourism Business Operations, Accounting and Finances, Business Secretary; Course: Trade Business Operations; Study programme type: professional; Study level: undergraduate; Academic / professional title: stručni/a pristupnik/pristupnica ekonomije (stručni/a pristupnik/pristupnica ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to authenticated users
• Created on: 2023-09-14 10:57:28