Potencijali razvoja turizma Zagrebačke županije

undergraduate thesis

• Title (english): Tourism development potential of Zagreb County
• Author: Ema Belošević
• Mentor: Petra Barišić (mentor)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Tourism); Zagreb
• Defense date and country: 2024-07-04, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Trade and Tourism

Abstract

Ovaj završni rad istražuje turističke resurse koje nudi Zagrebačka županija, odnosno potencijale razvoja specifičnih oblika turizma Zagrebačke županije na temelju prirodnih i društvenih turističkih resursa. U radu su prvo objašnjeni početci turizma u Hrvatskoj, analizirano je postojeće stanje na turističkom tržištu, odnosno prilike i ograničenja samog razvoja turizma, kao i obilježja turističke ponude i potražnje. S obzirom na to da je turizam jedna od najrelevantnijih gospodarskih aktivnosti u Republici Hrvatskoj, a ostvareni prihodi najviše se odnose na Primorsku Hrvatsku, provedena je i detaljna analiza potencijala za razvoj kontinentalnog turizma u Republici Hrvatskoj koji može biti alternativa za prenapučenu jadransku obalu. U radu su detaljno analizirani turistički resursi Zagrebačke županije kao najrazvijenije županije u Kontinentalnoj Hrvatskoj te potencijalne vrste turizma i aktivnosti koje se mogu razviti na temelju njihovog postojanja. Istražen je i svaki od gradova s pripadajućom okolicom te su navedene sve prednosti, nedostatci, prijetnje i prilike navedenog područja i načini na koje možemo privući goste u Zagrebačku županiju.

Abstract (english)

This final thesis investigates the tourism resources that Zagreb County offers, respectively, the potential for the development of specific forms of tourism in Zagreb County based on natural and social tourism resources. The thesis first explains the beginnings of tourism in Croatia and analyzes the current state of the tourism market, respectively, the opportunities and limitations of tourism development, as well as the characteristics of tourism supply and demand. Considering that tourism is one of the most relevant economic activities in the Republic of Croatia, and the revenues generated mostly relate to coastal Croatia, a detailed analysis of the potential for the development of continental tourism in the Republic of Croatia, which can be an alternative for the overcrowded Adriatic coast, was also carried out. The thesis analyzes in detail the tourism resources of Zagreb County the most developed county in Continental Croatia, as well as the potential types of tourism and activities that can be developed based on their existence. Each of the cities with its surrounding area has been researched, and together with all the advantages, disadvantages, threats, and opportunities of the mentioned area how we can attract guests to Zagreb County are also listed.

• Keywords: kontinentalni turizam; Zagrebačka županija; specifični oblici turizma
• Keywords (english): continental tourism; Zagreb County; specific forms of tourism
• Language: croatian
• URN:NBN: urn:nbn:hr:148:451262
• Study programme: Title: Business economics; Study programme type: professional; Study level: undergraduate; Academic / professional title: pristupnik ekonomije/pristupnica ekonomije (pristupnik ekonomije/pristupnica ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2024-07-04 10:33:03