Uloga društvenog poduzetništva u hrvatskom gospodarstvu

graduate thesis

• Title (english): The role of social entrepreneurship in the Croatian economy
• Author: Ana Horvatin
• Mentor: Marko Kolaković (mentor)
• Committee member: Marko Kolaković (predsjednik povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Managerial Economics); Zagreb
• Defense date and country: 2024-09-30, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Economics of Entrepreneurship

Abstract

Predmet istraživanja rada je društveno poduzetništvo i njegova uloga u gospodarstvu Republike Hrvatske. Društveno poduzetništvo za razliku od tradicionalnog teži društvenom učinku gdje se ne vrti sve oko profita, iako je profit bitan zbog samog opstanka poduzeća. Glavno istraživanje rada ogleda se kroz održivi pristup upravljanja društvenih poduzeća koja su globalizacijom i razvojem tehnologije uvelike dobila na značenju. Globalni problemi poput gladi, siromaštva, neodgovarajućih zdravstvenih uvjeta, upitnosti održivosti mirovinskih fondova, nezaposlenosti, globalnog zatopljenja i degradacije okoliša doveli su vlade i javne institucije do poteškoća u rješavanju problema. S druge strane privatnom sektoru i njihovim inovativnim idejama otvorena su vrata za rješavanje navedenih poteškoća upravo kroz društveno poduzetništvo. Cilj istraživanja ogleda se kroz definiranje pojmova društvenog poduzetništva, prikaz ciljeva i kriterija razvoja društvenog poduzetništva. Cilj rada je i izrada SWOT analize te prikaz financiranja strategije razvoja društvenog poduzetništva. Kao primjeri dobre prakse u Europskoj uniji navedeni su oblici društvenog poduzetništva u Sloveniji i Portugalu te njihovi zakonodavni okviri poticanja razvoja društvenog poduzetništva. Za primjere društvenog poduzetništva u Republici Hrvatskoj uzeti su kreditna unija Noa i organizacija civilnog društva ACT grupa. Tumačenjem uloge društvenih poduzeća u svijetu te analizom društvenih poduzeća u Republici Hrvatskoj prikazana je važnost društvenog poduzetništva u gospodarstvu i suvremenom društvu. Osobiti naglasak usmjeren je na specifičnosti društvenog, političkog i ekonomskog konteksta razvoja društvenog poduzetništva usklađenim s ciljevima društveno odgovornog poslovanja. Za iskorištavanje punog potencijala razvoja društvenog poduzetništva neophodno je uspostaviti jasne zakonodavne okvire gdje bi integracijom politika, mjera i strategija države omogućile odgovarajuću financijsku podršku. Uloga društvenog poduzetništva zauzima sve značajnije mjesto u svijetu i Republici Hrvatskoj te postaje na globalnoj razini prioritet razvoja društvenog blagostanja.

Abstract (english)

The subject of research is social entrepreneurship and its role in the economy of the Republic of Croatia. Unlike traditional entrepreneurship, social entrepreneurship strives for social impact where everything is not about profit, although profit is important for the very survival of the company. The main research of the work is reflected through a sustainable approach to the management of social enterprises, which have greatly gained in importance due to globalization and the development of technology. Global problems such as hunger, poverty, inadequate health conditions, questionable sustainability of pension funds, unemployment, global warming and environmental degradation have led governments and public institutions to difficulties in solving problems. On the other hand, the door is open to the private sector and their innovative ideas to solve the mentioned difficulties precisely through social entrepreneurship. The goal of the research is reflected through the definition of social entrepreneurship, the presentation of goals and criteria for the development of social entrepreneurship. The aim of the work is to create a SWOT analysis and a presentation of the financing strategy for the development of social entrepreneurship. Examples of good practice in the European Union will be the forms of social entrepreneurship in Slovenia and Portugal and their legislative frameworks for encouraging the development of social entrepreneurship. Examples of social entrepreneurship in the Republic of Croatia are the credit union Noa and the civil society organization ACT group. By interpreting the role of social enterprises in the world and analyzing social enterprises in the Republic of Croatia, the importance of social entrepreneurship in the economy and modern society is shown. Particular emphasis is placed on the specifics of the social, political and economic context of the development of social entrepreneurship aligned with the goals of socially responsible business. In order to exploit the full potential of the development of social entrepreneurship, it is necessary to establish clear legislative frameworks where the integration of policies, measures and strategies of the state would enable adequate financial support. The role of social entrepreneurship is taking an increasingly important place in the world and in the Republic of Croatia and is becoming a priority for the development of social well-being at the global level.

• Keywords: društveno poduzetništvo; strategija razvoja; održivi razvoj; globalni trendovi; odgovorno poslovanje
• Keywords (english): social entrepreneurship; development strategy; sustainable development; global trends; responsible business
• Language: croatian
• URN:NBN: urn:nbn:hr:148:647812
• Study programme: Title: /; Study programme type: professional; Study level: graduate; Academic / professional title: magistar ekonomije/magistra ekonomije (magistar ekonomije/magistra ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2024-10-02 17:34:59