Svemirske tehnologije i startupovi kao osnova za novu digitalnu transformaciju poslovanja

postgraduate specialist thesis

• Title (english): Space Technologies and Startups as a Backbone for a Digital Transformation of Business
• Author: Jeremija Hranjec
• Mentor: Božidar Jaković (mentor)
• Committee member: Katarina Ćurko (predsjednik povjerenstva)
• Committee member: Božidar Jaković (član povjerenstva)
• Committee member: Marko Kolaković (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; Zagreb
• Defense date and country: 2024-10-15, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics

Abstract

U ovom sveučilišnom specijalističkom radu analiziran je ekosustav svemirskih startupova, njihovi procesi, odnosi s novim tehnologijama i tržištima te njihova uloga u digitalnoj transformaciji poslovanja. Istraživanje je provedeno zbog naglog rasta startupova povezanih sa svemirom i nedostatka jasnih definicija njihovog ekosustava. Cilj rada je sveobuhvatno razumijevanje sektora koji stvaraju nove vrijednosti u svemirskim tehnologijama i sektora koji koriste te vrijednosti za digitalnu transformaciju poslovanja. Analizirani su sektori raketnih nosača, satelitskih komunikacija, navigacije i opažanja Zemlje. Korištene metode istraživanja uključuju sekundarne i primarne izvore podataka, prikupljene i analizirane u razdoblju od 2018. do 2024. godine. Glavni zaključci rada ističu važnost svemirskih startupova u stvaranju novih lanaca vrijednosti te njihovu ključnu ulogu u budućem razvoju digitalne transformacije poslovanja.

Abstract (english)

This university specialist paper analyzes the ecosystem of space startups, their processes, relationships with new technologies and markets, and their role in the digital transformation of business. The research was conducted due to the rapid growth of space-related startups and the lack of clear definitions of their ecosystem. The aim of the paper is to comprehensively understand the sectors that create new values in space technologies and the sectors that use these values for digital business transformation. The analyzed sectors include rocket carriers, satellite communications, navigation, and Earth observation. The research methods include secondary and primary data sources, collected and analyzed from 2018 to 2024. The main conclusions of the paper highlight the importance of space startups in creating new value chains and their key role in the future development of the digital transformation of business.

• Keywords: svemirske tehnologije; startupovi; digitalna transformacija; ekosustav; inovacije
• Keywords (english): space technologies; startups; digital transformation; ecosystem; innovations
• Language: croatian
• URN:NBN: urn:nbn:hr:148:535431
• Study programme: Title: /; Study programme type: university; Study level: postgraduate specialist; Academic / professional title: specijalist/specijalistica poslovnog upravljanja-MBA (specijalist/specijalistica poslovnog upravljanja-MBA)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2024-10-16 10:26:01