Prednosti umjetne inteligencije na primjeru kompanije Tesla, Inc.

master's thesis

• Title (english): Advantages of artificial intelligence : case study - Tesla, Inc.
• Author: Matija Gospić
• Mentor: Dalia Suša Vugec (mentor); MBZ: 346664
• Committee member: Mirjana Pejić Bach (predsjednik povjerenstva)
• Committee member: Ljubica Milanović Glavan (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Informatics); Zagreb
• Defense date and country: 2022-02-07, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics

Abstract

U radu se obrađuje važnost razvoja umjetne inteligencije na primjeru kompanije Tesla, Inc. Prikazan je razvoj umjetne inteligencije od grčkih filozofa do današnjih dana. Umjetna inteligencija ima potencijal postati generator rasta većeg broja industrija. U idućih deset godina kompanije i države koje zapostave razvoj umjetne inteligencije sučit će se sa nižim stopama razvoja, čak i stagnacijom poslovanja. Obrađuju se pojedini sektori industrije u kojima umjetna inteligencija može unaprijediti proizvodnju. Rad u fazama prikazuje razvoj automobilske industrije kroz povijest i disruptivan učinak koji je kompanija Tesla Inc., imala na globalnu automobilsku industriju. Kao predvodnik u razvoju autonomne vožnje prikazuju se prednosti i nedostaci spomenute kompanije te njene perspektiva. U praktičnom dijelu rada uspoređuje se hrvatska kompanija Rimac automobili i Tesla Inc. Industrija automobila se mijenja, a sa njom i povezani proizvodi te je važno kako hrvatska poduzeća konkuriraju na inozemnim tržištima.

Abstract (english)

The paper discusses importance of artificial intelligence on the example of Tesla, Inc. The development of artificial intelligence from Greek philosophers to present day is shown. Artificial intelligence has the potential to become a growth generator for a number of industries. In the next ten years, companies that neglect its development will face lower rates of development, even business stagnation. Individual sectors of industry in which artificial intelligence can improve are covered. The phased work shows the development of the automotive industry through the history and the disruptive effect that Tesla Inc. has had on the global automotive industry. As a leader in the development of autonomous driving, the advantages and disadvantages of the mentioned company are presented. The practical part of the paper compares the Croatian company Rimac automobili and Tesla Inc. The car industry is changing, and with it the related products, so it is important how Croatian companies compete in foreign markets.

• Keywords: Umjetna inteligencija; Tesla; Inc.; Autonomija vozila; Rimac Automobili
• Keywords (english): Artificial intelligence; Tesla; Inc; Vehicle autonomy; Rimac Automobili
• Language: croatian
• URN:NBN: urn:nbn:hr:148:364612
• Study programme: Title: Business Economics; Study programme type: university; Study level: integrated undergraduate and graduate; Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access; Embargo expiration date: 2024-02-08
• Created on: 2022-02-07 18:32:20