Uloga primjene upravljanja pomoću ciljeva u poticanju zadovoljstva zaposlenih

master's thesis

• Title (english): The role of implementing management by objectives in promoting employee job satisfaction
• Author: Matea Lovasić
• Mentor: Ivana Načinović Braje (mentor)
• Committee member: Maja Klindžić (predsjednik povjerenstva)
• Committee member: Mihaela Mikić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Organization and Management); Zagreb
• Defense date and country: 2022-09-30, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Economics of Entrepreneurship

Abstract

Zadovoljstvo zaposlenika je u današnje vrijeme ključno za svako poduzeće jer su zadovoljni i ispunjeni radnici motivirani za ostvarenje najboljih mogućih rezultata koji doprinose uspjehu poduzeća u kojemu rade i maksimiziraju profit koji to poduzeće ostvaruje. Uz visoku razinu zadovoljstva zaposlenika, poduzeća mogu ojačati zadržavanje i angažman svojih zaposlenika.
Upravljanje pomoću ciljeva je strateški model upravljanja čiji je cilj unaprjeđenje uspješnosti organizacije na temelju jasno postavljenih ciljeva kreiranih od strane menadžera i zaposlenika. Mnoštvo poduzeća implementiralo je neki oblik ove vrste upravljanja kako bi uz pomoć kreiranih ciljeva poduzeća ostvarila mogućnost za postizanjem veće profitabilnosti te boljeg poslovnog rezultata.
Cilj ovog diplomskog rada je istražiti ulogu upravljanja pomoću ciljeva u poticanju zadovoljstva zaposlenika na primjeru poduzeća iz djelatnosti distribucije. U sklopu diplomskog rada istraživalo se na koji je način oblikovan proces upravljanja pomoću ciljeva u odabranom poduzeću te na koji način taj proces utječe na zadovoljstvo zaposlenih poslom. Za potrebe pisanja ovog diplomskog rada prikupljeni su primarni i sekundarni izvori podataka. Empirijsko istraživanje anketnim upitnikom provedeno je na uzorku od zaposlenika u poduzeću iz djelatnosti distribucije. Pomoću anketnog upitnika prikupljeni su podaci o tome kako navedeno poduzeće upravlja pomoću SMART ciljeva te u kojoj mjeri navedeni ciljevi utječu na zadovoljstvo zaposlenih poslom. Spoznaje do kojih se došlo tijekom pisanja rada mogu pomoći menadžerima promatranog poduzeća u identificiranju područja i razina zadovoljstva zaposlenika te unapređenju istog.

Abstract (english)

Nowadays, employee satisfaction is crucial for every company because satisfied and fulfilled workers are motivated to achieve the best possible results that contribute to the success of the company they work for and maximize the profit that company. Furthermore, with a high level of employee satisfaction, companies can strengthen the retention and engagement of their employees.
Management by objectives is a strategic management model whose goal is to improve the performance of the organization based on clearly set goals created by managers and employees. Many companies have implemented some form of this type of management in order to achieve greater profitability and better business results with the help of defined company goals.
The aim of this thesis is to investigate the role of management by objectives in encouraging employee satisfaction on the example of a company from the distribution business. As part of the thesis, it was investigated how management by objectives process was shaped in the chosen company and how this process affects employee satisfaction. For the purposes of writing this thesis, primary and secondary sources of data were collected. Empirical research using a survey questionnaire was conducted on a sample of employees in the distribution business. With the help of a questionnaire, data was collected on how the said company manages using SMART goals and to what extent said goals affect employee satisfaction. The insights gained during the writing of the thesis can help the managers of the observed company in identifying the areas and levels of employee satisfaction and its improvement.

• Keywords: zadovoljstvo zaposlenika; upravljanje pomoću ciljeva
• Keywords (english): employee job satisfaction; management by objectives
• Language: croatian
• URN:NBN: urn:nbn:hr:148:519577
• Study programme: Title: Economics of Entrepreneurship; Study programme type: professional; Study level: specialist graduate; Academic / professional title: stručni specijalist/specijalistica poduzetništva (stručni specijalist/specijalistica poduzetništva)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to students and staff of home institution
• Created on: 2022-09-30 15:53:52