Digital age trends in organizational design

undergraduate thesis

• Title (croatian): Trendovi organizacijskog dizajna u digitalno doba
• Author: Pave Bionda
• Mentor: Tomislav Hernaus (mentor)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Organization and Management); Zagreb
• Defense date and country: 2023-09-27, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Organization and Management

Abstract

The main objective of this thesis is to research and explore the current trends and developments in organizational design within the context of the digital era (1990s/2000s to today). In the beginning, we will take a look at the conventional organizational design before the offset of the digital age. Here, the early stages of digitalization will be the main focus, as well as its impact on organizational design, and how well and how fast businesses adapted to the change as opposed to those ones that didn't. In 2023 we face a stage of digitalisation and technology which is rampant, important and engrained in the period of the early 2010s until today. We will take a look at Industrial Revolution 4.0, how businesses use and implement the digital aspects to shape and improve the organizational design in order to be more efficient, effective and profitable. The effects of digitalisation and technology on the organizational design of modern businesses will be utilized, as well as the impact these methods and changes have on businesses’ profitability and effectiveness. Furthermore, a case study will be presented on one of the most popular digitized companies, McDonalds. Finally, we will evaluate the current trends in the digital world that are evolving, where they might take us in the future, and how they influence the constant development of businesses.

• Keywords: organizational design; digital age; digitalization; technology; current trends
• Language: english
• URN:NBN: urn:nbn:hr:148:155751
• Study programme: Title: Business Economics in English; Study programme type: university; Study level: undergraduate; Academic / professional title: sveučilišni/a prvostupnik/ prvostupnica(baccalaureus/ baccalaurea) ekonomije (sveučilišni/a prvostupnik/ prvostupnica(baccalaureus/ baccalaurea) ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2023-09-27 12:26:06