Analiza komparacijom SAD-a i Kine korištenjem metode usporedive vrijednosti na poduzećima Apple i Huawei

master's thesis

• Title (english): Analysis comparing the USA and China using the comparable company analysis on the companies Apple and Huawei
• Author: Denis Dervishi
• Mentor: Tomislav Globan (mentor)
• Committee member: Andrija Sabol (član povjerenstva)
• Committee member: Davor Labaš (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Managerial Economics); Zagreb
• Defense date and country: 2023-10-16, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics

Abstract

Trgovinski rat i posljedične sankcije između SAD-a i Kine izazvali su zabrinutost SAD-a i Europe zbog brzorastućeg gospodarstva Kine i ostatka Azije. Ovaj rad će analizirati utjecaj politike i zakonodavstva na tehnološke lidere, Apple i Huawei, kao predstavnike svojih zemalja na globalnom tržištu. Ispitat će se njihova okruženja, industrija i snaga te će se provesti metoda usporedive vrijednosti kako bi se izračunale i usporedile njihove vrijednosti. Financijski podaci Applea, Huaweija i njihovih konkurenata koristit će se za procjenu njihove vrijednosti putem P/E, EV/EBIT i EV/EBITDA multiplikatora. Glavni razlog korištenja metode usporedive vrijednosti je upitna vrijednost Huaweija koji je u privatnom vlasništvu njegovih zaposlenika. Cilj ovog rada je predstaviti usporedbu gospodarstava SAD-a i Kine s njihovim tehnološkim liderima, pokazujući njihovu trenutnu snagu, buduće mogućnosti i potencijalne opasnosti za tvrtke i uključene zemlje.

Abstract (english)

The trade war and resulting sanctions between the U.S. and China have caused concerns for the U.S. and Europe about the fast-growing economies of China and Asia. This study will analyze the impact of politics and legislation on the technology leaders, Apple and Huawei, as representatives of their respective countries in the global market. Their environments, industries, and strengths will be examined, and a comparable company analysis will be conducted to calculate and compare their values. Financial data from Apple, Huawei, and their competitors will be used to assess their worth through P/E, EV/EBIT, and EV/EBITDA multipliers. The main reason for using the comparable company analysis is the questionable value of Huawei, which is privately owned by its employees. The goal of this study is to present a comparison of the economies of the U.S. and China along with their technology leaders, showing their current strengths, future opportunities, and potential dangers for both the companies and the countries involved.

• Keywords: SAD; Kina; Apple; Huawei; metoda usporedive vrijednosti
• Keywords (english): USA; China; Apple; Huawei; comparable company analysis
• Language: croatian
• URN:NBN: urn:nbn:hr:148:715935
• Study programme: Title: Business Economics; Study programme type: university; Study level: integrated undergraduate and graduate; Academic / professional title: sveučilišni magistar ekonomije/sveučilišna magistra ekonomije (sveučilišni magistar ekonomije/sveučilišna magistra ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2023-10-23 17:12:50