Uloga kontrolinga u poslovanju poduzeća Medialab d.o.o.

master's thesis

• Title (english): Controlling's part in business activities of Medilab d.o.o.
• Author: Morena Božina
• Mentor: Davor Labaš (mentor)
• Committee member: Nidžara Osmanagić Bedenik (predsjednik povjerenstva)
• Committee member: Martina Sopta (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; Zagreb
• Defense date and country: 2015-09-25, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics

Abstract

Današnji poslovni svijet je prepun neizvjesnosti i poslovna okolina je ekstremno dinamička stoga se u poduzeća uvodi odjel kontrolinga kao nadopuna i stručna podrška menadžmentu te način rasterećenja i preuzimanja dijela odgovornosti od menadžmenta. Osnovna funkcija kontrolinga je ekonomski savjetovati i biti partner menadžmentu koristeći kontrolerske alate i instrumente u svrhu postizanja ciljeva poduzeća.
Medilab d.o.o. je zastupnik, uvoznik i distributer medicinske opreme i lijekova svjetski poznatih kompanija. Kontroling se u poduzeće uvodi na zahtjev vlasnika kao odgovor na sve zahtjevnije tržište. Suradnjom kontrolinga i menadžmenta se rješavaju specifični izazovi pred kojima se poduzeće nalazi koristeći različite alate i metode sa istim ciljem – poslovni uspjeh.
Svrha pisanja ovog rada je prikazati značaj koji kontroling može imati na poslovanje poduzeća. U radu se nastoji prikazati način suradnje menadžmenta i kontrolinga u poduzeću, kao i suradnja s ostalim dijelovima poduzeća. Opisuju se funkcije i alati koje kontroling koristi u svrhu ispunjavanja ciljeva poduzeća, koordinirajući i integrirajući pojedinačne ciljeve pojedinih funkcija u cjelokupni cilj poslovanja. Kroz specifične operativne i strateške izazove u radu se prikazuje utjecaj kontrolinga na poslovanje poduzeća navodeći konkretne rezultate koji su iz te suradnja proizašli te način njihova ostvarenje.
Za istraživanje i opisivanje diplomskog rada koriste se i kombiniraju različite istraživačke metode, dostupna stručna literatura stranih i domaćih autora, financijski izvještaji te aktualni članci. S obzirom da se rad fokusira na jednom određeno poduzeće, sve informacije o načinu rada, metodama i instrumentima koji se koriste u odjelu kontrolinga poduzeća Medilab d.o.o. su dobivene iz opsežnog intervjua s kontrolerom poduzeća te daljnjom zajedničkom korespondencijom.

Abstract (english)

The business world of today is full of uncertainties and its environment is extremely dynamic. One of the ways to reduce this problem is by inserting controlling in companies as an advisor and expert support to management and as a way to unburden management and take part in the responsibility that was solely management’s. Controlling’s main function is to be a business advisor and partner to management by using different tools and instruments with the purpose of achieving company’s goals.
Medilab d.o.o. is a representative, importer and distributer of medical equipment and drugs of world-renowned companies. Controlling is installed in the company at the owner’s request as an answer to market demands. In addressing specific challenges, controlling and management’s cooperation is crucial. Tools and methods used are different, but the goal is the same – business success.
The purpose of this thesis is to show the significance controlling has on the overall business enterprise. It endeavors to show the cooperation between management and controlling in the company Medilab d.o.o as well as the cooperation with other parts of the company. It describes the functions and tools used by controlling with the purpose of achieving the company’s objectives, coordinating and integrating single goals of different functions with the main business objective. Through operative and strategic challenges that the company is facing, the influence of controlling on business decisions and management is shown by citing concrete results that have resulted from management and controlling’s cooperation as well as the way they were accomplished.
For the purposes of researching and writing this thesis different methods are used and combined, available expert literature from domestic and foreign authors, financial reports and relevant articles. Because this thesis is focused primarily on a single company, all information regarding the methods and instrument used by controlling in Medilab d.o.o. that is used in the thesis was acquired form an interview with the controller and further corresponding by e-mail.

• Keywords: menadžment; kontroling; Medilab d.o.o.; suradnja; izazovi poslovanja
• Keywords (english): management; controlling; Medilab d.o.o.; cooperation; business challenges
• Language: croatian
• URN:NBN: urn:nbn:hr:148:022741
• Study programme: Title: Business Economics; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to students and staff of home institution
• Created on: 2016-11-17 17:51:37