Društveno odgovorno poslovanje regionalne razvojne agencije i razvoj lokalne zajednice

master's thesis

• Title (english): Corporate social responsibility of the regional development agency and local community development
• Author: Tijana Šapina
• Mentor: Mislav Ante Omazić (mentor); MBZ: 246615
• Committee member: Tomislav Gelo (predsjednik povjerenstva)
• Committee member: Rebeka Danijela Vlahov Golomejić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; Zagreb
• Defense date and country: 2019-09-30, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Organization and Management

Abstract

U ovom radu istraženo je društveno odgovorno poslovanje regionalne razvojne agencije i razvoj lokalne zajednice. Suvremeno tržišno gospodarstvo, doprinijelo je ostvarivanju učinkovite razmjene resursa, znanja i usluga, no i velikoj društveno-ekonomskoj nejednakosti te lošem utjecaju na okoliš. Koncept društveno odgovornog poslovanja predstavlja prepoznatljiv i uspješan primjer poslovne prakse u zaštiti prirodnih resursa, prava radnika te poticanju društvenog, socijalnog i ekonomskog boljitka zajednice. Uspješna implementacija koncepta u sve pore organizacije, osigurala je institucijama i organizacijama privatnog i poslovnog sektora veliki poslovni uspjeh te prepoznatljivost u poslovnom svijetu. Lokalne i regionalne samoupravne jedinice predstavljaju kostur jednog nacionalnog gospodarstva, čija je svrha pružanje javnih dobara i usluga, poticanje razvoja gospodarstva te osiguravanje društvenog, kulturnog i socijalnog blagostanja zajednice. Delegirane obveze i poslovi, zahtijevaju preuzimanje velike odgovornosti u izvršavanju istih. Potporu u ostvarivanju cilja i izvršavanju zadataka lokalnim i regionalnim jedinicama pruža regionalna razvojna agencija. Provedeno istraživanje prikazalo je kako društveno odgovornim načinom poslovanja regionalne razvojne agencije potiču lokalni razvoj zajednice. Razvojni projekti i programi omogućuju stanovništvu ostanak i život u ruralnom području tako što svoje poslovne i egzistencijske potrebe zadovoljava unutar lokalnog ili regionalnog prostornog okruženja.
Također, istraživanjem je prikazana pozitivna korelacija različitih industrija, kroz poslovno djelovanje unutar jedne regije. Društveno, ekonomsko i socijalno blagostanje te lokalni razvoj zajednice moguće je ostvariti jačanjem lokalnih potencijala te njihovim poslovnim ujedinjavanje unutar jedne regije.

Abstract (english)

The purpose of this paper is to explore the corporate social responsibility of regional development agencies and local community development. The modern market economy, contributed to the realization of effective exchange of resources, knowledge and service, as well as social and economic inequality and poor environmental impact. The concept of corporate social responsibility represents a distinctive and successful example of business practices in the protection of natural resources, workers rights and the promotion of social and economic situation of the community. Successful implementation of the concept in all aspects of the organization, provided the institutions and organizations of the private and business sector significant business success and recognition in the business world. Local and regional self-governing units represent skeleton of the national economy, with the purpose of providing public goods and services, boost the economy and ensure social and cultural welfare of the community. Delegated duties and tasks, require high responsibility in the execution of the same. Support in achieving the goal and executing tasks of the local and regional units is provided by regional development agency. The study demonstrated that socially responsible business operation of regional development agencies promote local community development. Development projects and programs allow individuals to remain and live in a rural area by meeting their business and existential needs within a local or regional spatial environment. Also, research has shown a positive correlation of different industries, through the business activity within a region. Social and economic welfare and local community development can be achieved by strengthening local resources and pooling their business within one region.

• Keywords: Društveno odgovorno poslovanje; regionalna razvojna agencija; lokalni razvoj; poduzetnički inkubator; prirodni proizvodi; jačanje identiteta i prepoznatljivosti
• Keywords (english): Corporate social responsibility; regional development agencies; local development; business incubator; natural products; strengthening the identity and recognition
• Language: croatian
• URN:NBN: urn:nbn:hr:148:420206
• Study programme: Title: Business Economics; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to students and staff of home institution
• Created on: 2019-10-14 11:26:21