Izazovi kriznog upravljanja zaštićenim područjem u uvjetima globalne pandemije : analiza slučaja Nacionalni park Mljet

master's thesis

• Title (english): Challenges of crisis management of a protected area in the context of a global pandemic : a case of National park Mljet
• Author: Anđela Vrdoljak
• Mentor: Oliver Kesar (mentor)
• Committee member: Danijela Miloš Sprčić (predsjednik povjerenstva)
• Committee member: Davor Labaš (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; Zagreb
• Defense date and country: 2022-06-30, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics

Abstract

Upravljanje kriznim situacijama veliki je izazov za menadžere, koji različitim krizama pristupaju na različite načine, što često rezultira s manjim, ali i vrlo velikim odstupanjem od načela kriznog menadžmenta. Globalna kriza uzrokovana pandemijom Covid-19 koja je započela krajem 2019. te se nastavila tijekom 2020. i 2021. godine, bila je sasvim neočekivana i svijet ju je nažalost dočekao potpuno nespreman i iznimno ranjiv na svim razinama. Unatoč svim naporima vlasti, zdravstvenog i znanstveno-istraživačkog sustava, do sada se relativno malo moglo utjecati na sam tijek i trajanje krize. Pandemija je iza sebe ostavila štete i posljedice s kojima će se čovječanstvo još jako dugo boriti. Ograničavanjem poslovanja uslužnih objekata, uvođenjem restrikcija u javnom prometu i okupljanju ljudi, zabranom putovanja ljudi preko državnih granica i drugim mjerama, države su nastojale suzbiti rapidno širenje virusa i spasiti zdravstveni i gospodarski sustav od kolapsa. Zbog tih i drugih mjera, turizam se suočio s velikim problemima i velikim promjenama jer se potražnja počela drugačije ponašati se kad su u pitanju turistička kretanja i zahtjevi prema pružateljima usluga. Poznato je da milijuni ljudi iz svih krajeva svijeta tokom godine posjećuju Hrvatsku i uživaju u njezinim prirodnim ljepotama pa je, prvenstveno zbog izrazite gospodarske ovisnosti zemlje o turizmu, u fokusu utjecaja ove krize upravo ono što se zbiva u turizmu. Zbog navedenoga se u ovome radu želi proučiti koja su obilježja prisutna u aktualnoj krizi i kakav je utjecaj bio na zaštićeno područje, konkretno kako se sve odrazilo na poslovanje i upravljanje Javne ustanove Nacionalni park Mljet. Želi se pobliže dobiti uvid kako je Javna ustanova reagirala na cijelu situaciju i koliki je utjecaj bio na poslovanje samog Nacionalnog parka Mljet i je li došlo do bitnih promjena.

Abstract (english)

Crisis management is a great challenge for managers, who approach different crises in different ways, which often results in minor but also very large deviations from the principles of crisis management. The global crisis caused by the Covid-19 pandemic, which began in late 2019 and continued throughout 2020 and 2021, was quite unexpected and the world was unfortunately completely unprepared and extremely vulnerable at all levels. Despite all the efforts of the government, the health and scientific research system, so far relatively little has been possible to influence the course and duration of the crisis. The pandemic has left behind damage and consequences that humanity will have to fight for a very long time. By restricting the operation of service facilities, imposing restrictions on public transport and gathering of people, banning people from traveling across state borders and other measures, states sought to curb the rapid spread of the virus and save the health and economic system from collapse. Due to these and other measures, tourism has faced major problems and major changes as demand has begun to behave differently when it comes to tourism trends and demands on service providers. It is known that millions of people from all over the world visit Croatia during the year and enjoy its natural beauty, so, primarily due to the country's strong economic dependence on tourism, the focus of this crisis is exactly what is happening in tourism. Therefore, in this paper we want to study what features are present in the current crisis and what was the impact on the protected area, specifically how it all affected the business and management of the Public Institution National Park Mljet. We want to get a closer look at how the Public Institution reacted to the whole situation and how much impact it had on the business of the Mljet National Park itself and whether there were significant changes.

• Keywords: poslovna kriza; Covid-19 pandemija; krizno upravljanje; zaštićeno područje
• Keywords (english): business crisis; Covid-19 pandemic; crisis management; protected area
• Language: croatian
• URN:NBN: urn:nbn:hr:148:561462
• Study programme: Title: Business Economics; Study programme type: university; Study level: integrated undergraduate and graduate; Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to authenticated users
• Created on: 2022-06-30 13:18:54