Uloga povjerenja u poduzetništvu

master's thesis

• Title (english): The role of trust in entrepreneurship
• Author: Maja Žalac
• Mentor: Valentina Vučković (mentor)
• Committee member: Mladen Turuk (predsjednik povjerenstva)
• Committee member: Marko Družić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; Zagreb
• Defense date and country: 2022-09-26, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Economics of Entrepreneurship

Abstract

Predmet ovog diplomskog rada je uloga povjerenja u poduzetništvu. Ciljevi istraživanja su: utvrditi razinu i značajnost povjerenja u Republici Hrvatskoj u odnosu na ostale zemlje članice EU; utvrditi stavove, mišljenja i iskustva poduzetnika o ulozi povjerenja u poduzetništvu; te utvrditi stavove, mišljenja i iskustva nepoduzetnika o ulozi povjerenja u poduzetništvu. Primarni podatci istraživanja prikupljeni su anketnim upitnikom. S obzirom na ciljeve rada, istraživanje je provedeno na osobama koje jesu i osobama koje nisu poduzetnici. Prikupljena su 104 odgovora. Istraživanje provedeno u ovom radu potvrđuje dosadašnja istraživanja kako građani Hrvatske u prosjeku imaju nisku razinu povjerenja u institucije, ispod razine EU prosjeka i pojedinačnih prosjeka starih i novih članica Unije. No, u istraživanju provedenom u ovom radu vidljivo je kako više povjerenja prema institucijama imaju poduzetnici. Zaključno, na temelju istraživanja, potvrđuje se viša razina povjerenja kod poduzetnika u odnosu na nepoduzetnike

Abstract (english)

The subject of this thesis is the role of the committee in entrepreneurship. The objectives of the research are: to determine the level and significance of the commission in the Republic of Croatia, in relation to other EU member states; determine the attitudes, opinions and experiences of entrepreneurs about the role of trust in entrepreneurship; and determine the attitudes, opinions and experiences of non-entrepreneurs about the role of trust in entrepreneurship. The primary data of the research was collected by means of a survey questionnaire. Considering the objectives of the work, the research was conducted on people who are and people who are not entrepreneurs. 104 responses were collected. The research carried out in this paper confirms previous research that Croatian citizen on average have a low level of trust in institutions, below the level of the EU average and individual averages of old and new members of the Union. No, in the research conducted in this paper, it is evident that entrepreneurs have more commissions towards institutions. In conclusion, based on the research, a higher level of trust among entrepreneurs compared to non-entrepreneurs is confirmed.

• Keywords: poduzetništvo; povjerenje; komparativna analiza; uloga povjerenja
• Keywords (english): entrepreneurship; trust; comparative analysis; role of trust
• Language: croatian
• URN:NBN: urn:nbn:hr:148:933543
• Study programme: Title: Economics of Entrepreneurship; Study programme type: professional; Study level: specialist graduate; Academic / professional title: stručni specijalist/specijalistica poduzetništva (stručni specijalist/specijalistica poduzetništva)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to students and staff of home institution
• Created on: 2022-09-27 15:51:04