Poduzetništvo kao generator konkurentnosti u zemljama Europske unije

master's thesis

• Title (english): Entrepreneurship as an incentive for competitiveness in the European union
• Author: Klara Papić
• Mentor: Valentina Vučković (mentor)
• Committee member: Mladen Turuk (predsjednik povjerenstva)
• Committee member: Marko Družić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Economics and Business; (Department of Economic Theory); Zagreb
• Defense date and country: 2022-09-30, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Economics; Economics of Entrepreneurship

Abstract

Poduzetnici imaju veliku, gotovo neizmjernu ulogu u pokretanju gospodarskog rasta i razvoja
cjelokupnog društva. Oni utječu na proces ekonomskog razvoja kroz učinkovito korištenje
resursa, radne snage i financija. Danas, kao i kroz povijest, poduzetništvom vladaju tržišne
sile poznate kao ponuda i potražnja, dok konkurentnost poduzeća podrazumijeva pronalazak
načina kako biti ispred drugih poduzeća na tržištu. Ona je osnovni preduvjet opstanka
poduzeća dok izgradnja i stalno podizanje konkurentnosti postaje ključna zadaća njegovih
menadžera. U svrhu generiranja konkurentnosti u zemljama Europske unije, valja biti upoznat s
raznim pojedinostima makroekonomskog okruženja (primjerice, stope preživljavanja novih
tvrtki, institucionalne i kulturne postavke, motivacije i kvalifikacije poduzetnika). Takav
strukturirani pogled, nije bitan samo za poduzetničku zajednicu, već i za političare diljem
svijeta koji trebaju detaljne informacije o utjecaju poduzetništva u svrhu promoviranja prave
vrste poduzetništva u pravim situacijama te unaprjeđenja proizvodnje i zaposlenosti, a time i
povećanja gospodarskog rasta.

Abstract (english)

Entrepreneurs have a large, almost immeasurable role in initiating economic growth and
development of the entire society. They influence the process of economic development
through the efficient use of resources, manpower and finance. Today, as throughout history,
entrepreneurship is ruled by market forces known as supply and demand, while the
competitiveness of a company means finding ways to be ahead of other companies on the
market. It is the basic prerequisite for the survival of the company, while building and
constantly raising competitiveness becomes the key task of its managers. In order to generate
competitiveness in the countries of the European Union, it is necessary to be familiar with
various details of the macroeconomic environment (for example, survival rates of new
companies, institutional and cultural settings, motivations and qualifications of
entrepreneurs). Such a structured view is important not only for the entrepreneurial
community, but also for politicians around the world who need detailed information about the
impact of entrepreneurship in order to promote the right type of entrepreneurship in the right

• Keywords: poduzetništvo; konkurentnost; ekonomska efikasnost; Europska unija
• Keywords (english): entrepreneurship; competitiveness; economic efficiency; European Union
• Language: croatian
• URN:NBN: urn:nbn:hr:148:678510
• Study programme: Title: Economics of Entrepreneurship; Study programme type: professional; Study level: specialist graduate; Academic / professional title: stručni specijalist/specijalistica poduzetništva (stručni specijalist/specijalistica poduzetništva)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2022-09-30 17:36:10