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The Croatian government's financial aid for companies in Croatia during COVID-19 crisis
The Croatian government's financial aid for companies in Croatia during COVID-19 crisis
Marin Ćuk
The pandemic of coronavirus is a crisis that hit the world like no other crisis before. A shock that came in when the Chinese city of Wuhan collapsed due to the uncontrollable spreading of a new, unknown disease was a trigger to the world that everything is about to change. Since the human race kept evolving in ways of technology usage, transportation means and spreading of information, the COVID-19 pandemic had easy access to every country in the world. Our planet has never been more...
The Ethics of Artificial Intelligence
The Ethics of Artificial Intelligence
Arne Škovrlj
Artificial Intelligence is idea that machines could think, feel and perform tasks like humans. That idea is not new; it has been around for thousands of years. Even the ancient Greek Aristotle had the idea of ―dualism‖. The first appearance of the word Artificial Intelligence was by John McCarthy the ―father of Artificial Intelligence‖ at a conference at Dartmouth College. Over the years Artificial Intelligence grows, technologically advanced and with that AI got more...
The European Union Funding for Agriculture: The Example of Croatia
The European Union Funding for Agriculture: The Example of Croatia
Filip Komar
The Common Agricultural Policy of European Union has been struggling in connecting its aims, measures and goals with implementing them in the right manner since its beginnings. The support intended for small and medium sized farms, environmental protection, preservation of rural legacy and similar, most often find its way to one and the same political groups. The voice of farmers seems to be heard but not taken into consideration, while each year political interests take over the actual...
The European Union’s approach to the governance of integration processes
The European Union’s approach to the governance of integration processes
Hana Bogadi
Following the years of reliable and continuous integration processes along with supranational cooperation, the European Union has been facing crisis after crisis in recent years. Lack of effective policies, growing inequality, and asymmetrical progress between member states led to troublesome low support from the public and caused strengthening of euro sceptics and nationalists parties in Europe. Furthermore, the balance between intergovernmentalism and supranationalism has shifted with...
The Impact of Chaebol on the South Korean Economy and Prospects for Future Development
The Impact of Chaebol on the South Korean Economy and Prospects for Future Development
Fran Gjoni
South Korea has one of the fastest growing economies in the world. Although in the 1950s it was one of the poorest countries in the world, in less than a hundred years it became the 12th most developed economy in the world. The main reason for this is the investment in higher education of the population that is at the forefront of technological innovation. The starting point of this thesis is to define chaebols and their importance, not only for the economy of South Korea, but also for other...
The Influence of Big Data on Retail Activities and Retail Performance
The Influence of Big Data on Retail Activities and Retail Performance
Lovro Brkanić
The following master thesis “The Influence of Big Data on Retail Activities and Retail Performance” is aimed to define big data and big data analysis, and to evaluate its importance in a new data driven world. Furthermore, it will be investigated how big data can be used in retail activities as it is proved that the use of big data can improve retail performance. Therefore, this thesis will also present case studies of successful usage of big data analytics in retail companies where it...
The Main Determinants of Consumer Behavior When Shopping Online
The Main Determinants of Consumer Behavior When Shopping Online
Karlo Krpan
In recent years, rise in popularity of online shopping has been attributed to the fact that people all over the world are always attempting to improve their standards of lives. During the last decade, the Internet has assumed the role of the most influential platform for the business of organizations. Likewise, innovations in technology platforms such as the web and social media platforms have changed the way markets communicate and interact. Convenience of shopping was one of the main...
The Role of Customer Relationship Management Activities on Customer Satisfaction
The Role of Customer Relationship Management Activities on Customer Satisfaction
Janko Lukačević
One of the main goals of marketing is increasing the customer base through providing superior quality and performance than the competitors. By meeting customer's expectations, customer satisfaction is created. The more satisfied the customers are, the more they are going to be loyal to a company. That is the goal of customer relationship management is to strengthen relationships with customers while enhancing productivity and profitability in business. By putting customers in the centre of...
The Role of Natural Heritage in the development of Croatian tourism product
The Role of Natural Heritage in the development of Croatian tourism product
Ivana Kolić
In the Republic of Croatia, tourism is among the most important activities that helps in the further development of the country. Undergraduate thesis analyses the development of tourism in natural protected areas that enrich the beauty of Croatia. Natural protected areas such as National Parks and Nature Parks in Croatia are listed. Different analyzes revealed which Croatian natural areas are more visited and which are less, the provision of different accommodation and which additional...
The Role of the Venture Capital Funds and Private Equity Funds in the financing of Small and Medium-sized Enterprises in Croatia in the period 2021-2025
The Role of the Venture Capital Funds and Private Equity Funds in the financing of Small and Medium-sized Enterprises in Croatia in the period 2021-2025
Emanuel Pelajić
The early stages of Small and Medium-sized enterprises funded by Venture capital funds (VC) and Private equity funds (PE) can be a significant driver of economic growth. This thesis aims to explore how VC and PE funds affect SMEs by conducting primary research on the role of VC and PE funds in financing SMEs in Croatia from 2021 to 2025. Risk capital financing offers a range of advantages and limitations for small and medium-sized enterprises, depending on their stage of development and...
The acquisition of BG Group by Royal Dutch Shell
The acquisition of BG Group by Royal Dutch Shell
Martin Katičić
The purpose of this paper is to study the concept of the acquisition of the BG Group by Royal Dutch Shell and how has created the largest liquefied natural gas company in the world. It was the first mega-merge in the industry for more than ten years in 2016 for $54.0 bn. The reason for Royal Dutch Shell for purchasing the BG Group was to acquire Brazil’s vast oil reserves, focusing on deep water fields and liquefied natural gas, but also to achieve consolidation of the oil market in an...
The analysis of financial literacy in higher education the case of University of Zagreb students
The analysis of financial literacy in higher education the case of University of Zagreb students
Nora Đerđa
When it comes to helping young people grow into healthy adults, financial literacy is a crucial aspect. Following the 2008 financial crisis, there was an increased focus on the value of financial literacy. It became clear that it was essential for people to be familiar with in order to successfully navigate the complex environment of banking. Financial literacy is a process that gives investors and spenders a better understanding of financial terms and tools. It enables people to recognize...

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