master's thesis
Using celebrity athlete endorsements : the effects on consumer attitude towards the brand

Kalajžić, Josip
University of Zagreb
Faculty of Economics and Business
Department of Marketing

Cite this document

Kalajžić, J. (2021). Using celebrity athlete endorsements : the effects on consumer attitude towards the brand (Master's thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:498744

Kalajžić, Josip. "Using celebrity athlete endorsements : the effects on consumer attitude towards the brand." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2021. https://urn.nsk.hr/urn:nbn:hr:148:498744

Kalajžić, Josip. "Using celebrity athlete endorsements : the effects on consumer attitude towards the brand." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2021. https://urn.nsk.hr/urn:nbn:hr:148:498744

Kalajžić, J. (2021). 'Using celebrity athlete endorsements : the effects on consumer attitude towards the brand', Master's thesis, University of Zagreb, Faculty of Economics and Business, accessed 09 October 2021, https://urn.nsk.hr/urn:nbn:hr:148:498744

Kalajžić J. Using celebrity athlete endorsements : the effects on consumer attitude towards the brand [Master's thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2021 [cited 2021 October 09] Available at: https://urn.nsk.hr/urn:nbn:hr:148:498744

J. Kalajžić, "Using celebrity athlete endorsements : the effects on consumer attitude towards the brand", Master's thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:148:498744

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