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The importance of technology on FDI in the tourism industry in Croatia
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Nataliia Levchenko This undergarduate thesis shows and explaines the importance of technology on the foreign direct investmnets in the tourism industry in the republic of Croatia. It explains the tourism industry in general, driving factors of tourism industry and the situation regarding the tourism sector in the republic of Croatia. Then, it explains the main points of the foreign direct investments. Also it shows the impact of foreign direct investments on the development of recipient country and its...
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The importance of the accession of the Republic of Croatia to the Eurozone
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Leonora Bajrami The medium of exchange for the goods and services in the European union is called euro. Its
main purpose is that the single currency offers a number of advantages and benefits compared
to each Member State having its own currency. In addition to eliminating fluctuation risks and
the costs of exchanging currencies and strengthening the single market, Member States can
work more closely on a stable currency and economy because of the euro, which is in
everyone's interest. The...
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The influence of color in retail stores on customer purchasing in the municipality of Grude
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Luka Kolobarić Although the process of retail dates back to ancient times, to this day scientists and researchers are trying to find out more about all of the aspects and strategies that go on while shopping in retail. One of the ways to influence consumers is the adequate use of color. Color can have different meaning and symbolism for people all around the world. So, from a scientific point of view, it would be useful to examine the impact of color in Grude, as it is one of the most developed...
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The influence of human resources on competitive advantage in croatian banking industry
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Tena Barišić Human resources in recent time became increasingly important factor for gaining competitive advantage. More and more industries realize people as key resource to stand out from never stronger competition in constantly changing environment. This becomes especially relevant for service industries in which employees play crucial role. It is not important just to hunt the right talent, but to train hired professionals and support stuff well, improve their satisfaction and motivate them to work...
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The legal and economic aspects of transfers of football players in the European union
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Ivan Čizmić The aim of this paper is to present legal and economic aspects of the transfers of football players. Secondary research will be conducted using secondary data sources, including professional literature, articles, and publicly available data from competent institutions. The methodology includes a desk method, analysis and synthesis, and deduction and induction. The aim is to synthesize relevant knowledge and provide an overview of existing literature and player transfers in the EU. The paper...
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The performance of gold as a safe haven against S&P 500 during COVID crisis
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Filip Paić The global pandemic of COVID-19 had profound negative consequences on overall economy and caused downturns of equity markets worldwide. In such turbulent surroundings, plagued with uncertainty, investors have focused their attention to safe haven assets in preserving their capital. In that context the main objective is to re-evaluate whether gold still possess the role of a safe haven investment in such an unprecedented times like COVID-19 as well as Ukrainian war, which differ from previous...
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The possibilities of contemporary E-Commerce
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Kristian Krnić The purpose of this paper is to closely define the core concept of electronic entrepreneurship
and all of its' features with regards to the latest entrepreneurial trends in the world's digital
economy. The main objective is to dissect all vital segments of the system in detail and show
how each and every business strategy used by modern virtual entrepreneurs can be utilized in
order to obtain profit and also at the same time provide security to all the parties involved.
This paper...
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The relationship between individual process orientation and job performance
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Pave Bionda This thesis explores the relationship between individual process orientation (IPO) and job performance within organizational contexts. Traditionally used at the organizational level, process orientation is a management philosophy that emphasizes streamlining processes and increasing productivity. But there's a rising interest in learning how people's job outcomes are impacted when they adopt this perspective. This study uses a quantitative research design to investigate the relationship...
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The relationship between organizational culture and leadership style
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Martina Dodaj Today's business recognizes the close relationship between leadership style and organizational culture as an essential factor in organizational performance. Leadership style relates to how leaders communicate, motivate, and direct their teams, whereas organizational culture includes common values, conventions, and practices that influence employee behavior and the work environment. The alignment of leadership style and organizational culture is crucial for generating a productive and...
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The role of corporate culture in supporting business strategy
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Otto Raškaj This thesis explores how a corporate culture which has clearly defined values can contribute to achieving business goals effectively. It investigates the connection between culture and strategy, what their combination offers to businesses, and why it might matter. Literature on both culture and strategy is used to build a strong theoretical foundation, while Atlantic Group, a fast-moving-consumer-goods corporation known for their prominent culture, is chosen to represent the empirical part...
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The role of credit rating agencies in the global financial crisis
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Karlo Novosel This thesis described in detail the role of credit rating agencies in the modern financial system
both during favorable economic conditions and at times of global crisis. A historical overview
explained why the credit rating agencies came to be and how their influence on the market has
gradually expanded over the years. The credit rating industry was then analyzed to provide
insight into who the most significant market participants are, which factors do CRAs consider
when issuing...
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The role of disruptive innovation in the development of luxury watch industry
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Marko Čukman Watch is often regarded not only as a thing which shows time, but as a way
to express yourself and say a lot without saying anything. This exact thing is what
luxury watches industry is based on, watches that represent the wearer through their
brand perception and brand image. Brands such as Audemars Piguet, Rolex and Swatch
have been building the brand image for dozens of years now in order to approach the
highest number of buyers possible. Aside from the brand image, the brands...
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