Završni radovi

: Testiranje pretpostavki optimalnog valutnog područja na primjeru Europske monetarne unije; Franjo Bratić
Tema ovog diplomskog rada je vezana uz analizu europskih zemalja koje se nalaze u europodručju, odnosno onih europskih zemalja koje koriste euro kao službenu valutu u svojoj zemlji. Teorija optimalnog valutnog područja je nastala 60-ih godina prošlog stoljeća i može se definirati kao područje određenog broja zemalja koje koristi zajedničku valutu ili onih zemalja čije su valute međusobno povezane fiksnim deviznim tečajem, te fluktuiraju prema ostatku svijeta. Razvojem teorije...

: Tečajna politika na primjeru Češke; Iva Butina
Sažetak Devizni tečaj se može definirati kao cijena nacionalne valute izražena u stranoj valuti. Ima utjecaj na brojne čimbenike poput međunarodne trgovine, uvoza i izvoza, samim time i na bruto domaći proizvod. Prilikom kreiranja monetarne politike s kojom je usko povezana tečajna politika, monetarne vlasti se susreću s raznovrsnim ograničenjima, ali i mogućnostima. Kreiranjem odgovarajuće tečajne politike država može značajno utjecati na svoju gospodarsku poziciju na...

: The Competitive Advantage of Nations: Porter's Diamond Framework for Croatia; Mia Vidjak
In my thesis I examined several aspects of Strategic Management with a focus on Porter's Diamond Framework. I explained main characteristics of Strategic Management, listed the important components of Management itself and finally focused on Porter's Framework. I especially focused on a model for Croatia which was a topic of my thesis. I mostly focused on a tourism aspect, but others as well and finally I gave a proposition for better achievement of national competitive advantage.

: The Croatian government's financial aid for companies in Croatia during COVID-19 crisis; Marin Ćuk
The pandemic of coronavirus is a crisis that hit the world like no other crisis before. A shock that came in when the Chinese city of Wuhan collapsed due to the uncontrollable spreading of a new, unknown disease was a trigger to the world that everything is about to change. Since the human race kept evolving in ways of technology usage, transportation means and spreading of information, the COVID-19 pandemic had easy access to every country in the world. Our planet has never been more...

: The Ethics of Artificial Intelligence; Arne Škovrlj
Artificial Intelligence is idea that machines could think, feel and perform tasks like humans. That idea is not new; it has been around for thousands of years. Even the ancient Greek Aristotle had the idea of ―dualism‖. The first appearance of the word Artificial Intelligence was by John McCarthy the ―father of Artificial Intelligence‖ at a conference at Dartmouth College. Over the years Artificial Intelligence grows, technologically advanced and with that AI got more...

: The European Union Funding for Agriculture: The Example of Croatia; Filip Komar
The Common Agricultural Policy of European Union has been struggling in connecting its aims, measures and goals with implementing them in the right manner since its beginnings. The support intended for small and medium sized farms, environmental protection, preservation of rural legacy and similar, most often find its way to one and the same political groups. The voice of farmers seems to be heard but not taken into consideration, while each year political interests take over the actual...

: The European Union’s approach to the governance of integration processes; Hana Bogadi
Following the years of reliable and continuous integration processes along with supranational cooperation, the European Union has been facing crisis after crisis in recent years. Lack of effective policies, growing inequality, and asymmetrical progress between member states led to troublesome low support from the public and caused strengthening of euro sceptics and nationalists parties in Europe. Furthermore, the balance between intergovernmentalism and supranationalism has shifted with...

: The Impact of Chaebol on the South Korean Economy and Prospects for Future Development; Fran Gjoni
South Korea has one of the fastest growing economies in the world. Although in the 1950s it was one of the poorest countries in the world, in less than a hundred years it became the 12th most developed economy in the world. The main reason for this is the investment in higher education of the population that is at the forefront of technological innovation. The starting point of this thesis is to define chaebols and their importance, not only for the economy of South Korea, but also for other...

: The Influence of Big Data on Retail Activities and Retail Performance; Lovro Brkanić
The following master thesis “The Influence of Big Data on Retail Activities and Retail Performance” is aimed to define big data and big data analysis, and to evaluate its importance in a new data driven world. Furthermore, it will be investigated how big data can be used in retail activities as it is proved that the use of big data can improve retail performance. Therefore, this thesis will also present case studies of successful usage of big data analytics in retail companies where it...

: The Main Determinants of Consumer Behavior When Shopping Online; Karlo Krpan
In recent years, rise in popularity of online shopping has been attributed to the fact that people all over the world are always attempting to improve their standards of lives. During the last decade, the Internet has assumed the role of the most influential platform for the business of organizations. Likewise, innovations in technology platforms such as the web and social media platforms have changed the way markets communicate and interact. Convenience of shopping was one of the main...

: The Role of Customer Relationship Management Activities on Customer Satisfaction; Janko Lukačević
One of the main goals of marketing is increasing the customer base through providing superior quality and performance than the competitors. By meeting customer's expectations, customer satisfaction is created. The more satisfied the customers are, the more they are going to be loyal to a company. That is the goal of customer relationship management is to strengthen relationships with customers while enhancing productivity and profitability in business. By putting customers in the centre of...

: The Role of Natural Heritage in the development of Croatian tourism product; Ivana Kolić
In the Republic of Croatia, tourism is among the most important activities that helps in the further development of the country. Undergraduate thesis analyses the development of tourism in natural protected areas that enrich the beauty of Croatia. Natural protected areas such as National Parks and Nature Parks in Croatia are listed. Different analyzes revealed which Croatian natural areas are more visited and which are less, the provision of different accommodation and which additional...

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